Terms of Collaboration for Brands and Online Stores

Effective from 26 October 2026

This is an English translation for convenience. The Czech version is legally binding.

These terms govern the collaboration between the operator of the Taguj platform (“Taguj”) and a brand or online store that registers with Taguj as a partner (the “Partner”). By registering and confirming consent, the Partner accepts these terms. The separate Terms of Use apply to users and creators.

1. Subject of the collaboration

Taguj displays the Partner's products in creators' posts and links to the Partner's online store. The Partner pays a commission on orders that are placed via Taguj links and that the Partner confirms. The customer buys directly from the Partner. Taguj is not the seller and is not responsible for the goods, prices, availability, delivery or complaints.

2. Commission

The Partner sets the total commission rate on registration; the commission is split 70% to the creator and 30% to Taguj, e.g. 10% = 7% + 3%. The basis is the order value after discount, excluding VAT and excluding shipping; for a Partner who is not a VAT payer, the basis is the order price after discount excluding shipping. Commission is calculated only on confirmed orders; cancelled, unpaid and returned orders are not subject to commission. A purchase made within 30 days of clicking a Taguj link is considered an order.

The Partner uses Taguj Business with no monthly fee and no set-up fee.

3. Pay-per-click campaigns

The Partner may voluntarily launch a pay-per-click campaign in Taguj Business: it sets the price per click for the creator and the total cap on rewards, and selects creators who meet the follower threshold on Taguj (currently 5,000). The campaign applies only to creators who accept the offer. During the campaign, the Partner pays these creators for every click on its products (one visitor = at most one paid click per day; repeated, automated or fraudulent clicks are not counted), and no commission is paid on orders resulting from paid clicks. Other orders and orders outside the campaign are governed by Art. 2. The campaign ends when the cap is exhausted or when the Partner ends it in Taguj Business; clicks made before it ends are paid.

Taguj charges a fee of 10% on the rewards paid to creators for clicks. The rewards and the fee are settled together with commissions in accordance with Art. 5.

4. Tracking and confirming orders

The Partner ensures that orders are transmitted (tracking code or integration) according to the instructions in the partner dashboard. The Partner confirms or rejects orders in the dashboard without undue delay after the period for returning goods has expired. The Partner does not take any steps that would circumvent or abuse tracking or confirmation; in the event of a breach, Taguj may suspend the collaboration.

5. Invoicing and payment

Once a month, Taguj settles the commissions for confirmed orders (and any pay-per-click campaigns under Art. 3) and issues an invoice, which it sends by e-mail. VAT is added to the commission in accordance with applicable regulations (21% for domestic Partners); Taguj is a VAT payer. The invoice is payable within 14 days. In the event of late payment, Taguj is entitled to default interest in accordance with the law.

The Partner fills in complete and truthful billing details in the dashboard (name, registered office address, company ID number (IČO), and VAT number (DIČ) if applicable), which Taguj verifies in public registers. Until the details are filled in, the service cannot be activated and invoices cannot be issued; Taguj may refrain from displaying the Partner's products until the details are filled in.

6. Partner's responsibility

The Partner is responsible for the accuracy of product information and prices, the availability of goods, delivery, complaints and compliance with legal regulations (including consumer rights). The Partner does not transfer customers' personal data to Taguj beyond what is necessary for settlement (order number and value).

7. Duration and termination

The collaboration is concluded for an indefinite period. Either party may terminate it in writing (by e-mail) with a notice period of 30 days. Claims to commissions on confirmed orders placed before termination remain unaffected. Taguj may suspend the collaboration immediately in the event of suspected breach of the terms or abuse.

8. Final provisions

These terms are governed by the law of the Czech Republic. Taguj may reasonably change them; it will inform the Partner of any change by e-mail at least 30 days in advance, and the Partner may terminate the collaboration before then. The current version is always on this page.